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The Fifth Tula Region Hospitality Festival

10 March 2026
The Fifth Tula Region Hospitality Festival

On March 24, the fifth Tula Region Hospitality Festival will be held in the Octava cluster.

The event will bring together experts, professionals in the field of tourism and creative industries, as well as students of specialized training areas at universities and colleges.

The festival will host workshops and sessions on:

  • building career paths in tourism (the presentation of the project "Volunteers of hospitality" will take place, interviews with potential employers will take place);
  • increased profitability and utilization of hotels, increased sales of creative and gastronomic industries;
  • formation of the territory's brand and its integration into the region's tourism ecosystem;
  • Creating content to attract guests and promote through social media.

During the Address, Governor Dmitry Milyaev identified the need to develop a tourism development strategy for the Tula region as one of the operational tasks. The festival will become a key discussion platform for discussing the strategy and further implementation of the national project "Tourism and Hospitality" in the region.

We invite industry representatives to participate in the event, exchange experiences, opinions and establish partnerships.

You can register to participate in the festival atthe tourist portal of the region. Information support is provided by the All–Russian NGO SME Opora Rossii.

Let's make Tula hospitality a brand!