For World Tourism Day, the Regional Foundation "Agency for Tourism Development", together with the guides of the Tula region, released the calendar "If you want to explore Russia, start with Tula". This is exactly how in his message The Governor of the Tula region Alexey Gennadievich Dyumin set the main vector of the region's positioning.
Today's Tula has an image of a modern, attractive city for tourism, the region has been visited by over a million people over the past two years, and this figure continues to grow. This has also influenced the demand for the tour guide profession, which is at its peak today. Especially for guides in Tula famous Russian designer Ksenia Kravtsova has developed a modern line of designer clothes and accessories. All the items in the collection are associated with Tula, and the patterns use Tula symbols and motifs. This was reflected in the gift calendar for 2022: the guides not only show a new line of clothes, but also introduce the stunning tourist views of the region, which will not leave anyone indifferent.
Tula land is amazing. Everything is here: a rich history, friendly people, modern museums, and majestic monuments. You move from street to street as if from epoch to epoch. The warm rough brick of the Kremlin, the rustle of the steppe grass on Kulikovo Field, the smell of Yasnaya Polyana Antonovka, the fantastic Martian look of the Conductors, the sound of a boiling samovar, noisy parties on Iskra or Octave — all this adds up to a special symphony of the Tula region. This is exactly what is reflected in the new calendar.
"A person travels not only for the sake of exploring architecture or natural attractions, we all want to get emotions first of all. A modern tour guide is an architect of human experiences. He projects the feelings that the tourist will take away from the trip. The guides know everything about the Tula region, down to the smallest detail, and they are ready to spend hours introducing little-known pages of our glorious history. And they are also sure that if you want to get to know Russia, you should start with Tula," said Larisa Solomatina, chairman of the Tula Region Committee for Tourism Development.
Starting from September 27, the calendar will be physically available for purchase at the tourist information centers of Tula, as well as for winning in a drawing on the social networks of the official tourist portal of the VisitTula region.
The collection of designer uniforms for guides will be presented at an official screening to representatives of the regional and federal tourism industry. The show will take place in the fall of 2021 in Tula.
